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Privacy Policy

senkou operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a personalized shopping experience (the "Services"). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or other transaction with us, or otherwise interact with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern the collection, processing, and disclosure of your personal information.

Please read this privacy policy carefully. By using and accessing the Services, you acknowledge that you have read this privacy policy and understand the collection, use, and disclosure of your information as described in this privacy policy.

Personal information we collect or process

When we use the term "personal information," we mean information that identifies you or another person, or that could reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or de-identified so that it cannot identify you or reasonably be linked to you. We may collect or process the following categories of personal information, including inferences from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, delivery address, telephone number and email address.
  • Financial information including credit card, debit card and financial account numbers, payment card information, financial account information, transaction information, payment method, payment confirmation and other payment information.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction data including the items you view, place in your cart, add to your wish list or purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including information you include in your communications with us, for example when you submit a customer support request.
  • Device data including information about your device, browser or network connection, your IP address, and other unique identifiers.
  • Usage Information including information about your interaction with the Services, including how and when you interact with or navigate the Services.

Cookies and Tracking Technologies

We use cookies, pixels, web beacons, and similar tracking technologies to enhance your experience, analyze website performance, and deliver targeted advertising. By using our Services, you consent to our use of these technologies as described below.

Types of Cookies We Use:

  • Essential Cookies: Required for the website to function properly, including shopping cart functionality, user authentication, and security features.
  • Analytics Cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously (e.g., Google Analytics).
  • Marketing Cookies: Used to track visitors across websites to display relevant and engaging advertisements (e.g., Facebook Pixel, Google Ads).
  • Preference Cookies: Remember your settings and preferences to provide a personalized experience (e.g., currency, language).

Third-Party Tracking:

  • Facebook Pixel: Tracks your interactions with our website for advertising and analytics purposes.
  • Google Analytics: Analyzes website traffic and user behavior.
  • Payment Processors: Secure transaction processing and fraud prevention.

You can control cookies through your browser settings, but disabling certain cookies may limit website functionality. Most browsers allow you to refuse cookies or alert you when cookies are being sent.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services including from your device when you use our products or Services or visit our websites, and through the use of cookies and similar technologies;
  • From our service providers, including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Providing, customizing, and improving the Services. We use your personal information to provide you with the Services, including to fulfill our agreement with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send you notifications regarding your account, to process purchases, returns, exchanges, or other transactions, to create, maintain, and otherwise manage your account, to arrange for shipping, to facilitate any returns or exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional messages via email, text message, or postal mail, and to show you online advertisements for products or services on the Services or other websites.
  • Security and Fraud Prevention. We use your personal information to verify your account, to provide a secure payment and shopping experience, to detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or malicious activity, to protect public safety, and to keep our Services secure.
  • Communicating with you. We use your personal information to provide you with customer support, to respond to your inquiries, to provide you with effective services, and to maintain our business relationship with you.
  • Legal reasons. We use your personal information to comply with applicable law or to respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual lawsuits, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

Facebook/Meta Data Sharing

We use Facebook's marketing and analytics tools, which involves sharing certain data with Meta Platforms, Inc. (Facebook). This includes:

Facebook Pixel and Conversions API:

  • Website Activity: Page views, product views, add to cart events, purchases, and other interactions
  • Device Information: IP address, browser type, device type, and operating system
  • Customer Information: Email addresses and phone numbers (hashed for privacy)
  • Transaction Data: Purchase amounts, currency, product details, and order information
  • Cookies: Facebook cookies (_fbp, _fbc) for user identification and attribution

Purpose of Data Sharing:

  • Measure and optimize advertising effectiveness
  • Create custom and lookalike audiences for targeted advertising
  • Track conversions and attribute sales to advertising campaigns
  • Improve ad delivery and reduce advertising costs

This data sharing may constitute a "sale" or "sharing" under certain privacy laws (CCPA/CPRA). You have the right to opt-out of this data sharing for advertising purposes. To opt-out, please contact us or adjust your cookie preferences.

Facebook's use of this data is governed by their own privacy policy and data policy. You can learn more about Facebook's data practices at facebook.com/privacy.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this privacy policy. Such circumstances may include:

  • With third-party service providers who perform services on our behalf (e.g., payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping);
  • With business and marketing partners to provide marketing services and serve you advertising, including Meta/Facebook, Google, and other advertising platforms;
  • When you instruct us, request us, or otherwise authorize us to provide certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations;
  • With our affiliates or otherwise within our group of companies;
  • In connection with a corporate transaction such as a merger or bankruptcy, to comply with applicable legal obligations, to enforce applicable terms of service or policies; and to protect or defend the Services, our rights, and the rights of our users or others.

Third party websites and links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or operated by us, you should review their privacy and security policies and other terms and conditions. We do not warrant and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of any information found there.

Children's data

The Services are not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact information below to request that it be deleted.

Security and retention of your information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, information you transmit to us may not be secure during transmission. We recommend that you do not use insecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on several factors, such as whether we need the information to maintain your account, provide you with the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Third-Party Services

Our website integrates with various third-party services that may collect your information independently. These include:

  • Payment Processors: Stripe, PayPal, and other payment services that handle transaction processing
  • Analytics Services: Google Analytics for website traffic analysis
  • Advertising Platforms: Facebook/Meta, Google Ads for targeted advertising
  • Customer Support: Live chat and help desk services
  • Shipping Partners: Logistics and fulfillment services for order delivery
  • Email Marketing: Services for sending promotional and transactional emails

Each third-party service has its own privacy policy governing how they collect, use, and protect your information. We encourage you to review these policies before providing your information.

Cookie Consent and Your Choices

You have several options for controlling how cookies and tracking technologies are used:

  • Browser Settings: Most browsers allow you to refuse cookies or alert you when cookies are being sent
  • Opt-Out Tools: You can opt-out of interest-based advertising through industry opt-out pages
  • Facebook Opt-Out: Visit Facebook's Ad Preferences to control how your data is used for advertising
  • Do Not Track: Some browsers support "Do Not Track" signals, though not all websites respond to these signals

Note: Disabling certain cookies may limit the functionality of our website, including shopping cart features and personalized experiences.

Your rights and choices

Depending on where you live, you may have some or all of the rights below regarding your personal information. However, these rights are not absolute, may only apply in certain circumstances, and in certain cases we may deny your request as permitted by law.

  • Right to access/knowledge. You may have the right to request access to personal information we hold about you.
  • Right to erasure. You may have the right to request that we erase personal information we hold about you.
  • Right to rectification. You may have the right to ask us to correct any inaccurate personal information we hold about you.
  • Right to portability. You may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
  • Manage your communication preferences. We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option displayed in our emails. If you unsubscribe, we may still send you non-promotional emails, for example, about your account or orders you've placed.
  • Opt-out of sale/sharing. You may have the right to opt-out of the "sale" or "sharing" of your personal information for advertising purposes, including data shared with Facebook/Meta and other advertising platforms.

International transfers

Please note that we may transfer, store and process your personal information outside the country where you live. When we transfer your personal information outside the European Economic Area or the United Kingdom, we rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the relevant UK competent authority, as relevant, unless the data is transferred to a country deemed to provide an adequate level of protection.

Changes to this Privacy Policy

We may update this privacy policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised privacy policy on this website, update the "Last Updated" date, and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of the rights available to you, please email us at support@aeoliancms.com.